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PUBLICATIONS
 "Getting Started"
By Marc Paul Chinoy
This Book offers a simple and direct view of the planning process, as well as insight into what makes a good Strategic Plan. 'GETTING STARTED' emphasizes the importance of Strategic Planning to the life and future well-being of all organizations.
CLICK HERE TO PURCHASE.
 "On the Agenda"
By Marc Paul Chinoy
The subject is meeting management...The book provides practical steps for planning meetings, as well as guidelines for effective meeting management. 'ON THE AGENDA' recognizes the high value of group time and points to how to avoid dysfunctional meeting...with comments from experienced leaders included. We suspect they will resonate with you.
CLICK HERE TO PURCHASE.
"In Real Time"
By Marc Paul Chinoy
The expression ‘In Real Time’ refers to the reality that conditions are constantly changing and offers methods to meet those changes in organizations. Whether the change is a result of an acquisition, a merger, or shifts in leadership, the need to smoothly adjust remains the same.
CLICK HERE TO PURCHASE.
"BizSpeak!"
By Marc Paul Chinoy
Business Humor reduced from the Grand Scale to the realities of life. This book provides definitions and illustrations (at times literal, but often off-beat) as to the vast universe of business terms that we all love to use and abuse at will.
CLICK HERE TO PURCHASE.
 "Three and a Half Words"
By Marc Paul Chinoy
This book provides the reader with useful information pertaining the making and closings of deals. With the core value of all business deals being very similar in nature, the book provides a working insight, that, if properly followed, can be of great benefit during the Deal process.
CLICK HERE TO PURCHASE.
"The Art of Cause Marketing. How to Use advertising to Change Personal Behavior and Public Policy"
By ‘The Late’ Richard Earle
This book examines how to effectively strategize and develop a public-service advertising campaign that seeks to change strongly ingrained behavior or firmly held beliefs. The Art of Cause Marketing presents several case studies and 75 storyboards from actual cause advertising and print ads.
CLICK HERE TO PURCHASE.
"Richard Earle has written an invaluable book about how to use the medium for the benefit of the people instead of just selling Doritos. I applaud him for making this contribution and reminding us of how even the advertising industry can have a conscience should it choose to realize the good it can do with its immense power." - Michael Moore
"A very valuable practical guide for those who want to do social advertising campaigns - not just think and talk about them." - Alan R. Andreasen, Professor, Georgetown University, Executive Director of the Social Marketing Institute
"This book is sine qua non-the best work on cause advertising I've read." - Robert Keim President Emeritus, The Ad Council
”With the passing of Richard Earle from among us, this book has become a testimonial to his brilliance.” - Marc Paul Chinoy, The Regis Group, Inc.
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